Still on Neto? Migrate to Shopify in Weeks, Not Months.
What's actually going on with Neto?
Maropost acquired Neto in 2021, and the platform has been folded into Maropost Commerce Cloud since. For a lot of merchants, that's meant a slower roadmap, less local support, and a growing sense that Neto isn't being built for where their business is headed.
None of that makes Neto a bad platform; it just means the platform that got you to here might not be the one that gets you to the next stage.
Shopify, meanwhile, keeps shipping. A bigger app ecosystem, native B2B tools, real international selling infrastructure, and a support and partner network that doesn't feel like an afterthought post-acquisition.
We help you make that move, cleanly.
We specialise in migrating Neto stores to Shopify with:
Near zero-downtime, SEO-safe migration (redirects, metadata, rankings — all protected)
Full data integrity: products, variants, customers, order history, B2B pricing
Integration of your existing tech stack (POS, ERP, inventory, fulfilment tools)
Ongoing support after launch — not just a handover email
The Maropost shift that's slowly killing your growth.
Maropost's core business is marketing automation, not ecommerce. Neto is now one piece of a much bigger platform, and that divided attention shows.
Slow updates, lack of support, and no clear future for merchants on the platform.
Shopify solves the problems Neto can't.
Neto Headaches
❌ Slower feature releases
❌ Thin app marketplace for marketing, loyalty, and automation
❌ Support that's harder to reach and slower to resolve
❌ Dated checkout and theme flexibility
❌ Limited international selling tools
❌ B2B and wholesale often need workarounds
❌ Scaling gets harder as order volume grows
Shopify 🚀
✅ Constant platform investment
✅ Thousands of apps covering nearly every use case
✅ 24/7 Shopify support & local partner
✅ High-converting, customisable themes
✅ Shopify Markets: global-ready out of the box
✅ Native B2B on Shopify Plus
✅ Built for high-volume growth — handles seasonal spikes without blinking
FAQs
No, Neto still operates, now as part of Maropost Commerce Cloud following Maropost's 2021 acquisition. It hasn't been discontinued, but many merchants are choosing to move on given the slower roadmap and reduced local support since the acquisition.
Not if it's done properly. We map every existing URL to a 301 redirect, migrate all metadata and alt tags, and monitor rankings closely for the first month post-launch. Most merchants see rankings hold steady or improve, thanks to Shopify's faster load speeds and cleaner technical SEO.
Migration timelines depend on a variety of factors, including the complexity of your existing setup. While physical migration may only take a few hours, the project timeline will differ depending on your current Neto setup.
Yes. Shopify Plus includes native B2B functionality - company profiles, custom price lists, payment terms, and quantity breaks - without the workarounds Neto often requires.
Unlike many agencies, we provide ongoing support post-launch, helping you optimise your new store and scale with confidence. And when you’re ready to radically scale, our in-house marketing team is here to help you grow.
Everything migrates: products, variants, custom fields, customer records, customer groups, and order history. Neto handles variants differently to Shopify, so some products may need restructuring - we flag this during the audit, not halfway through the build.
It depends on catalogue size, integrations, and whether you want a redesign alongside the migration. We provide a fixed, detailed quote after a free audit, with no surprise scope creep once the project is underway.
Why work with us
15+ Years Experience
Over 15 years delivering complex digital projects for brands across Australia, APAC, and internationally.
Certified Shopify Partner
We're a leading Shopify Plus Partner in APAC — known for pushing Shopify beyond its limits.
Award Winning Design
Consistently recognised by Good Design Awards, Webby Awards, Awwwards & Driven by Design.
Proven Industry Experience
We’ve delivered your project before — same complexity, same integration, live in production.
Eliminate Project Risk
Our delivery methodology provides absolute certainty — so you know exactly what you're getting & when.
Speed to Market
We have pre-built solutions for some of the most complex ecommerce problems — ready for deployment.
