Digital Services

Google Ads
& Paid Search

google ads

3.8 million searches per minute

If you’re not showing up on that first results page – how will your customers find you? The truth is, they won’t keep searching.

With paid search advertising, you only pay when someone clicks on your ad. And we aim to maximise your ROAS – constantly tracking all metrics to fine-tune our approach for the life of your campaign.

There's no guesswork here. As Google Premier Partners, we know what Google likes, and what Google doesn't. And we match that insider understanding with the mechanics of influential advertising – speaking directly to the triggers that lead to purchase decisions. 

Let our experts help you cut through the competition by achieving top rankings across all relevant search results.

Channels we work with

  • Google Ads
  • YouTube
  • Bing

Killer Keywords, Driving Clicks

Digital strategy begins with conducting thorough research into the keywords and queries linked to your business – what your prospective customers are typing into the search engine. Because these valuable insights form the basis of specific campaigns we craft and the tight messaging we compose. 

Armed with all that data, we can even forecast your revenue potential within the search landscape as we match with audience behaviour – allowing you to see where best to be focusing your efforts and spending.

ppc keyword research
campaign creation

Target Buyers, Not Browsers

Armed with that insight of what your buyers search for, we ensure you only pay for search terms that result in sales – regularly retargeting and optimising all campaigns so you come out on top.

Through Google's expansive Ad Network, we'll also zero in on your specific audience groups, targeting the efforts to reach the right customers. This is determined by customer behaviour, locale, interests and previous interactions with your brand. 

Getting Your Message Right

Successful Google Ads are again about reaching those right customers with the right message – when they're ready to click. And we understand how effective advertising messaging can speak directly to the emotional triggers that lead to purchase decisions.

Beyond the ads themselves, we create high-conversion landing pages to boost your search rankings and generate sales – serving up the perfect combination of compelling content, unique keywords and designated geo-targeting.

manage creative

Results You Can Rave About

When it comes to Google Ads, we don't set and forget. To outrank your competitors and generate maximum clicks, we'll continue to experiment, refine and adapt – testing locations, audiences and ad variants until we land on the greatest combination of what connects and converts.  

Every step aims to improve ROI and maximise your bottom line, minimising spending wastage wherever possible. Because that's the mark of a strong campaign – employing a diverse and rigorous strategy that’s defined by outcomes and revenue.

National Tiles

A dynamic PPC campaign catapulted dramatic eCommerce growth, boosting both online revenues and website traffic.

Read the full case study here.

national tiles ads

More Google Ad Success Read all about it