Google Ads, aka paid search advertising, aka PPC, is an advertising model where you get to serve ads to a highly targeted audience, whilst they're searching for your products and services, and only pay a fee if somebody clicks on it.
Google Ads is a fantastic way for your business to (almost immediately) acquire new customers and drive revenue through Google's expansive Ad Network.
As a Google Partner and our search campaigns, you will know and understand exactly how many people see your ads, how many people will visit your website, and most importantly, how many people will enquire or buy from your business.
Channels we work with
Keyword & audience research
As part of your digital strategy, we will conduct comprehensive research using highly relevant keyword data and your target audience to understand the revenue potential within the search landscape.
We'll build out highly targeted ad campaigns to ensure we can cost-effectively reach and convert your most important customer segments. As a verified Google Partner, you can trust we've done it before.
Ad networks don’t simply just reward the highest bidder. A successful PPC campaign relies on relevant, compelling and creative ad copy.
We’ll work closely with your business to ensure we’re engaging your users, understanding their pain points and driving conversions.
To keep achieving your goals and beating your competitors, we'll need to adapt. We’ll consistently apply negative keywords and optimise existing creative ad copy by doubling-down on segments and creative that are driving results.